Bringing You Live Reports from #SMX West 2016

Bringing You Live Reports from #SMX West 2016 was originally published on, home of expert search engine optimization tips.

SMX logoIt’s that time of year: digital marketers from all over the world flock to Silicon Valley to talk SEO, PPC, content marketing, social media and more at Search Marketing Expo (SMX) West on Feb. 29 – Mar. 3.

Every year the conference attracts thousands of attendees as the industry’s best and brightest take the stage to share big picture pep talks, compelling case studies, and the latest best practices they’ve expertly honed.

Virginia Nussey and I will be reporting live from SMX West so that, even from your office, you can virtually attend the conference. Jump ahead to the SMX West 2016 liveblog schedule below to see the sessions and speakers to expect on our blog, or read on to discover the many opportunities to connect with the Bruce Clay, Inc. team in the coming weeks.

Where to Find Bruce & Co. at SMX West 2016

SMX Meet & Greet blue

  • Bruce Clay will lead his acclaimed One-Day SEO Workshop on Feb. 29.
  • When night falls, have a drink on Bruce! As always, he’s sponsoring the open bar at the SMX opening reception. Mix and mingle in the San Jose Marriott Ballroom foyer at 6 p.m.
  • Catch Duane Forrester on March. 1 at 11:40 a.m. in the SMX Theater as he talks about linkless attribution — and learn why what people say will matter more than ever. #HotTopic
  • On March 2, Bruce will share a Solution Spotlight featuring at 9 a.m. at the beginning of the “Essential Steps for Performing an Effective SEO Audit” session.
  • David Szetela will share his search marketing insights during the Paid Search Roundtable  at 2:30 p.m. on March 3.
  • Throughout the entire SMX West conference, you can stop by booth #406 in the Expo Hall to meet our team!
  • If you haven’t registered for SMX West, save 10% with this code: WS-BC10

SMX West 2016 Liveblog Schedule

Day 1: March 1, 2016

Time SMX West Session Blogger
9 a.m. Keynote: What’s the Future of Search? Virginia
10:45 a.m. Getting AMPed: What You Need To Know About Accelerated Mobile Pages & Google Virginia
10:45 a.m. Local Search AMA: A Roundtable Q&A With Top Local Experts Kristi
Noon Linkless Attribution: Why What People Say Will Matter More Than Ever Virginia
1:30 p.m. Beacons: Opportunities, Limitations & How Marketers Can Use Them Today Kristi
1:30 p.m. How Dynamic Ads Can Supercharge Your SEM Campaigns Virginia
3:15 p.m. What Would Beyonce Do? 5 Fierce PPC Tactics to Make Your Account a Superstar Kristi
3:40 p.m.
  • How Email Marketing Is Revolutionizing Paid Search
  • Search In A Multi-Device World
4:45 p.m. All Your Google Manual Actions Questions Answered Kristi

Day 2: March 2, 2016

Time SMX West Session Blogger
9 a.m. Getting Started with Twitter Ads Kristi
9 a.m. Yahoogling: What’s Up With Yahoo, Google & Bing Virginia
10:45 a.m. Mastering Direct Response On Twitter: Case Studies For Maximizing ROI Kristi
10:45 a.m. RankBrain: What Do We Know About Google’s New Machine-Learning System? Virginia
1:30 p.m. Behind the Scenes with Bing Kristi
1:30 p.m.
  • Understanding Your Consumer’s Journey – Using Search Science For Keyword Research
  • Google Analytics Power-Reporting For SEO & SEM
  • Dark Search, Dark Social & Everything In-Between
3:30 p.m.
  • PPC Hacks, Tips & Tricks
  • Content, Your Brand and the Battle for Customers
3:30 p.m. Advanced Audience Targeting Virginia

Day 3: March 3, 2016

Time SMX West Session Blogger
9 a.m. Getting Images Right In Paid Search Virginia
9 a.m. Essential Analytics Reports That SEOs Can’t Live Without Kristi
10:45 a.m. Link Building Clinic Virginia
10:45 a.m. Brands Talk Search Kristi
1 p.m. Optimizing The Paid Search Conversion Funnel Virginia
1 p.m. How Google Works: A Google Ranking Engineer’s Story Kristi
2:30 p.m. Paid Search Roundtable Virginia
2:30 p.m. Social Media Clinic Kristi

Are you headed to SMX West 2016? What sessions will you be at? Share in the comments!